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BRANDS

11-20

RAZER

Razer is an American-based company founded in 1998 by Singaporean CEO Tan Min-Liang , which produces gaming equipment such as mice, audio devices and keyboards. Its DeathAdder mouse is the company's most popular product by sales numbers.

AXE BRAND OIL

In 1928, Leung Kai Fook Medical Compay (Pte) Ltd was established and Axe Brand Oil was produced. In the 1960s, the founder's son, Mr. Leung Heng Keng, sold small phials of the oil to Muslims going on hajj. The drug was very useful for motion sickness at sea. The pilgrims then reccomended the oil to their fellow countrymen, popularising Axe Brand Oil.

SUSHI TEI

Sushi Tei is one of the biggest Japanese restaurant chains in Singapore. Its first restaurant was opened in 1994 and has expanded locally as well as internationally.

TAI HUA SOYA SAUCE

Tai Hua Soya Sauce was established in the 1940s. During the 1980s, when it moved to its present premises, it decided to change its manufacturing process into a more mechanised one. However, the company has managed to retain the sauce's distinct taste

AKIRA

Established in 1990, AKIRA is a Singapore home grown brand selling electronic home appliances. Though starting small with only 12 products, the company has diversified its productsto almost 2000 models.

QIAN HU

Qian Hu is a ornamental fish service provider, with services ranging from the farming, importing, exporting and distribution of ornamental fish, to their specialty of breeding Dragon Fish (aka Arowana). Qian Hu exports more than 500 species and varieties of ornamental fish to 45 countries worldwide.

TIGER BALM

Tiger balm was developed during the 1870s in Rangoon, Burma by the father of prominent Chinese businessmen Aw Boon Haw and Aw Boon Par. By the 1920s, the sons had made it a very successful business. In the 1930s, they came to Singapore to promote Tiger Balm.

MAESTRO GUITAR

Maestro Guitar is a company that produces handcrafted guitars and ukuleles. It was established in 2004. The instruments are produced in humidity-controlled environments.

KOPITIAM

In 1988, Kopitiam Investment Pte Ltd was set up in Singapore. 
Kopitiam pioneered the now-popular 24-hour food shop concept in 1988. It is also the owner of Lau Pa Sat, a former market in the CBD, and has transformed it into a food court.

F&N

F&N was formed in 1883 by John Fraser and David Chalmers Neave, who diversified from their printing business to pioneer the aerated water business in Southeast Asia. It is now partially owned by Temasek Holdings. Its products include the popular isotonic drink 100Plus.

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